Banner Click-Throughs: (Option 3)
If you have banner adverts on other websites – Total number of web surfers that have seen the banner and clicked on it thus entering health4us.co.uk.

Text Click-Throughs: (Option 1, 2, 3)
On websites you often see text that when you click on it takes you to another page on the World Wide Web – Total number of web surfers that have seen your text link and clicked on it.

Example :-
Health4us – Massive range of health, beauty and nutrition products online. (Health4us is the text link).

Banner Impressions: (Option 3)
If you have banner adverts on other websites – Total number of times the banner has been shown.

Click-Through Ratio: (Option 3)
This is the percentage of people entering the website shown against the total number of times your banner has been shown. This is vital information if you are marketing the website as you need to know how much it is costing you to get potential customers looking at the website.

Example:- 
1000 banner impressions resulted in 100 web surfers entering health4us.co.uk.
10% click through ratio.

Confirmed Sales: (Option 1, 2, 3)
Number of sales that have been confirmed. I.e payment processed.

Commission: (Option 1, 2, 3)
Amount due – Selling price less credit card processing charge

Tier Sales: (Option 3) – Total number of sales that your affiliates have generated.

Example:

First Tier (YOU) : A new customer buys from health4us as a result of being referred by your domain. You earn retail cost of item less credit card processing costs known as a “first tier” commission.

Second Tier: Now, let’s say that Jane comes through to health4us from your domain name. Jane does NOT purchase your product, but instead, she signs up to become an affiliate with your Affiliate Program. Since she entered health4us through your domain name, you will be credited for referring her into your affiliate program.

So, when a new prospect visits Jane’s site, clicks on your link and comes through to health4us and purchases a product, Jane will earn a direct commission (a first tier commission) and you will earn a second tier commission.

Tier Commision: (Option 3)
Total commission due to you as a result of your second tier having customers that buy.

Total Tier Affiliates (Option 3)
Total number of 2nd tier affiliates you have recruited.

Pending Sales:  (Option 1, 2, 3)
Any sales that are awaiting payment clearance.

Total Commission Due:  (Option 1, 2, 3)
Total money owing.

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Health4Us, 6 Lawson Ave, The Park, Boroughbridge, York, YO51 9UU.
Tel +00 44 (0) 1423 325554  / Fax +00 44 (0) 1423 325554